An innovative manufacturer and supplier of on-site equipment is branching out to launch a special tattoo so staff and customers can show their allegiance to the brand.
The growing interest in body art inking has prompted Morris Site Machinery to have its ‘Built to Perform’ logo designed as a tattoo for supporters to demonstrate their faith in its products.
The company will officially add the tattoo to its well-known product range of lighting towers, generators and other site equipment on April 1st.
CEO Chris Morris has already shown ‘tat’s the way to go’ by being among the first group of colleagues to sport the tattoo ahead of the launch.
He said: “It’s my first tattoo and looks fantastic. It’s had an amazing reaction already from family, friends and business associates. The team at Morris Site Machinery is known for its commitment and going all out to spread the word about our site machinery brands and products.”
“This is a great way to make that pride visible with a tattoo that will last a lifetime.”
“It is not only for company colleagues though, we expect many of our loyal customers to follow our lead and have the tattoos inked too.”
The company has called on celebrated tattoo artist April Jest to provide the service at its Wolverhampton base.
Morris Site Machinery is part of a fifth-generation family business group. It manufactures and supplies world leading site machinery brands and products to serve the hire industry across a range of sectors including construction and events.
For more information visit www.morrismachinery.co.uk