PRESS RELEASE: New Product Manager Appointment To Drive JAAMA Award-Winning Key2 Functionality Enhancements

Leading fleet and asset management software company Jaama has appointed Andy Bradley as its product manager.

The strategic role marries getting to grips with industry developments and changes that impact on fleet operations such as initiatives by government agencies with the demands of Jaama customers to ensure that Key2 remains at the cutting-edge of vehicle, driver and workshop management solutions.

Mr Bradley has a 16-year business career behind him including a decade at Jaama during which he spent four years in a customer support role and a further six years in project management.

Describing his role as being at the “hub of a product development wheel”, Mr Bradley is the conduit ensuring legislation, tax changes and new initiatives from Whitehall departments, the Driver and Vehicle Licensing Agency, the Driver and Vehicle Standards Agency (DVSA) and HM Revenue and Customs are accommodated within Key2 product enhancements.

For example, the DVSA has recently launched its Earned Recognition pilot scheme, which co-ordinates the four-weekly online fleet reporting of drivers’ hours and vehicle maintenance to drive up operators’ ability to achieve consistently high levels of safety and legal compliance.

Jaama’s ‘My Vehicle App’ enables drivers to complete daily walk-around vehicle checks with information recorded automatically populating the vehicle/asset record within Key2. That vehicle maintenance information, as well as driver hours’ data from tachographs will feed into the DVSA database.

Mr Bradley explained: “The information recorded by transport managers demonstrates to the DVSA that robust compliance methods are being practiced. The DVSA is moving to a policy of “remote enforcement” In terms of commercial vehicle compliance that will see fleets provide permanent online updates to vehicle and driver records so proactive and compliant organisations will not be hindered by random roadside stops or spot checks thus improving operating efficiency.

“We are talking to the DVSA and some of our customers about involving them in the pilot, which will then influence future development of Key2 to help operators complete all the necessary steps to demonstrate they have achieved the required standard.”

Additionally, Jaama will shortly roll out ‘User Voice’, an online platform for Key2 users to log their development suggestions.

Visible to all Key2 customers, Mr Bradley said: “Jaama has a history of working closely with its clients to enhance Key2 functionality. The launch of ‘User Voice’ will enable all system users to feed their ideas into Jaama’s development plans and to comment on those already logged.”

The customer feedback process will help shape Jaama’s short and long-term product roadmap.

Mr Bradley said: “Providing our customers with a platform to liaise directly with Jaama on Key2 enhancements to further drive business efficiency and vehicle operating effectiveness means that we can focus on what is critical to them.

“Ranking and prioritising the most important service pack updates enables Jaama to standardise Key2 functionality enhancements that will benefit our customers rather than focusing on ad hoc developments.”

Organisations collectively managing more than 900,000 vehicles, company car and commercial vehicle drivers and own-vehicle drivers and running their own workshops currently use Key2 and that number is expected to grow significantly further in 2017.